| Finding Online Travel Deals By: David J. Wardell
© 1999 By: David J. Wardell.
Reproduction or redistribution in any form without written permission is strictly
prohibited. |
||
| Here in the Washington, DC market, one of the
largest online travel booking services is running well-produced commercials describing the
virtues of their product. The scene is the familiar encounter where one traveler is amazed
and depressed because the person sitting next to him paid so much less for all parts of
his vacation (air, hotel, car). The focus of the ad is that the CRS behind the booking
service contains so many choices and so much information that surely a person will be able
to find that really great deal. Hmm ... the premise strikes me as a bit like maintaining that owning an encyclopedia almost guarantees a good thesis. Eventually a bit of experience and expertise needs to enter the equation—as with a reliable travel agent. But, what do I know? Having little or nothing to sell in the Internet travel game doesn’t appear to be a serious short-term impediment to many folks. |
